Trend · Information Retrieval
AI Search
AI search — conversational answers grounded in real-time sources — has matured from novelty to default. The category is cooling as it becomes table stakes: the early land-grab is settling, and differentiation is shifting to depth, citations and vertical specialization.
Momentum
-8%
Heat
Direction
cooling
Signals
6.3k signals
Trend history
Why it's trending
- The novelty phase has passed as the category becomes standard
- Answer engines are now competing on citation quality, not just speed
- Incumbent search providers have absorbed AI answers into their products
